How to Become an Online Personal Trainer

by Dec 28, 2020

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Our lifestyles have changed so much that we actually have to pay to stay fit. Stats confirm that the USA gym, health, and fitness industry generated 34.07 billion dollars in revenue in 2020 itself. This is the whopping size of this industry.

So, if you are a fitness freak, then you can make a lot of money from this industry. All you have to do is to get certified and showcase your knowledge to reach clients. We will take you through the steps and process to become a certified and well-paid online personal trainer.

Job and Scope of a Personal Trainer

The very first job of a trainer seems to be an exercise coach. Or someone who tells us how to exercise effectively without getting hurt. But, it is not limited to the exercise instructions only. A trainer may also advise on nutrition, weight gain, and weight loss, flexibility, strengthening, etc.

What is more important for a trainer is to be passionate about this profession and enjoy people’s transformation. As a trainer, you must dedicate yourself to enjoy this job of helping others and motivate them to achieve their personal fitness goals.

Annual Earning Potential

The average annual income for personal trainers is around $60,000 whereas the trainers with higher expertise and experience make as high as $75,000 to $80,000 every year.

Most trainers are working with the gyms but some people are working as freelancers. You can make money either way. In the gym, you get along with so many people and get a chance to network. Here are more chances that you are recommended by your clients in their circles and your earning potential increases.

You can also go for online training. Blogging is also considered as another source of side income or passive income. Many well-established personal trainers blog and making over a thousand dollars per month. Sponsored posts on Instagram can make you as much money as you earn in three-four months or even higher.

How to Become a Personal Trainer?      

Since fewmorebucks is all about making online, we will discuss only that. To become an online personal trainer you have to make some decisions first. There are many different kinds of certifications and specialties and I will not suggest going for all because that can look like a never-ending story.

So you have to make that decision about what certification and especially you want to go for. Further, you can start your journey in just 4 easy steps.

  1. Choose Certification and Expertise
  2. Choose Your Clients
  3. Get the Certification
  4. Promote Yourself

    1. Choose Certification and Expertise

      As I mentioned, there are different kinds of certifications available to choose from. Choose the area where you think you can make a difference and can give more than 100 percent.

You want to become a gym trainer who is sticking to a gym to get clients or a freelance personal trainer who can offer classes online or at the client’s home. More options are available to choose from.

2. Choose Your Clients

In a gym, if you have noticed, a typical trainer would give instructions for almost every exercise. You can do that too but my suggestion is somewhat different. Go for specific expertise and choose your clients on that basis only.

See, if you are focused on one or two particular things, you can explore them in a much broader way. You can enhance your skills to a completely new level. So decide your training type and it will help you choose your clients.

3. Get Your Certifications

First, let’s have a look at the popular certifications.

1. ISSA – International Sports Sciences Association

2. NASM – National Academy of Sports Medicine

3. FM – Fitness Mentors

4. NCSF – National Council on Strength & Fitness

5. ACE – The American Council on Exercise

6. NSCA – National Strength and Conditioning Association

7. NESTA – National Exercise & Sports Trainers Association

8. NCCPT – National Council for Certified Personal Trainers

9. AFAA – Athletics and Fitness Association of America

10. NFPT – National Federation of Professional Trainers

11. ACSM – American College of Sports Medicine

These certifications would cost you from $ 99 to $ 800. So I would advise you to explore these certifications and choose a few specific to your interest. It is not advisable to go for all of them. You can skip a few basic certifications like ACE and NASM in case you want to go for any specialized certifications. You will have to write and clear an exam to get one.

4. Promote Yourself

Well here comes the money-making part at last. Once you have the certification, you need to market yourself to potential clients. That can be done with some social media channels like YouTube where can create videos and upload them on channel and Facebook.

Instagram is also a very good platform for promotions. Here you can post videos and photos. I believe Instagram can give better results nowadays as the introduction of reels being an exciting part where you can create awesome videos to reach out to a larger audience.

Feel free to launch Facebook and other social media ads to reach the local audience. On Facebook, you can target specifically.

Other Ways to Make a Side Income

Apart from personal training services, a trainer can have more ways to make money online. Here are a few being used widely.

  1. Create an e-Course
  2. Sell Nutrition plans
  3. Launch Membership Programs
  4. Affiliate Health and Fitness Products and equipment
  5. Share Sponsored Posts on Social Media
  6. Promote Exercise Equipment (dropship)

1. Create an e-Course

If you have something that can really give results or a plan you have already worked out with existing clients, better to convert this into a digital course and launch it for sale. If you can add little testimony to it, will be even better.

This is something that can be a game-changer for your financial needs. Once created, this e-course can sell as many times. You can keep it updated from time to time. Here you will have to put efforts just one for repeated revenues.

2. Sell Nutrition Plans

This is something that sells. More people are just turning towards nutrition plans to avoid the PT charges in the gym. This may sound odd but such people do exist and would google for best nutrition plans. Here you have very good chances to generate more income.

Even for an online personal trainer, adding multiple nutrition plan can help to make more money. Not all people go for online training, but yes, they can go for a nutrition plan if it is narrated well and the user finds it promising to meet his personal fitness goals. 

3. Launch Membership Programs

Membership is like a premium thing. When someone looks for a membership, he or she will look for the added benefits firsts. Such programs can be long term or on-demand.

These memberships are famous among the people who want to get into this profession. So if you are good at it, record your sessions with clients and use it for your membership plans.

4. Affiliate

You can promote different brands and urge your followers to check them out and purchase from your affiliate links. Once you have a bond with your clients, there are over 90% chances, they will buy the products you recommend. This is because of the trust between the two.

So while promoting any such products, please keep in mind that your reputation is at stake so do not promote low-quality products.

5. Sponsored Content

Well known and established PT often receive business partnership proposals from different businesses to promote their products on social media. Like on Instagram, you can make as much as $10,000 for a single post. But for that, you have to prove yourself.

Not just Instagram, YouTube, or blogs, or podcasts, are other different ways to promote sponsored content.


This industry is growing with an average of 1%. This seems small in numbers but if you check 2020’s total revenue (34B$), this industry size is whooping. Trends and industry experts are willing to put a bet on this. So this business is all about profit.

If you want to get into this profession, this can be a life-changing decision for you. But yes, success is not easy. You have to get along with it as you will be dealing with humans.

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R. Kaushik

R. Kaushik

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